Expert Series ·
S3 · E3
The Future of Product and Service Design
About this episode
Experience strategist and transformation leader Erin Helcl shares her insights on why product and service design need to evolve now for an AI future and what designers and organizations can do to be ready.
In this conversation we dig into what’s actually working, where teams get stuck, and the practical moves leaders can make right now — a candid look at the strategy, the trade-offs, and the human side of building great financial services experiences.
In this episode
- 02:12 AI as a design partner, not a replacement
- 05:16 Three futures: converged roles, AI agents, and a human comeback
- 09:30 Designing in an age of "seeing isn't believing"
- 21:18 The danger of designing around people, not with them
- 24:47 Ethics isn't a checkbox at the end
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